The Effects of the Global Conflict on Japanese Beauty
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It seems that in 2026 a new conflict is emerging almost every month or so. However, the recent conflict between the USA and Iran has had far reaching consequences for a variety of industries. Industries such as gas, aviation, freight forwarding have obviously been impacted, but the beauty industry has also suffered its own setbacks.
In this article, we'll take a look at the different effects this conflict has had on the Japanese beauty industry, and what buyers can do to mitigate these challenges. Furthermore, we'll give you industry insights about which brands have seen the biggest pricing increases.
Rising Shipping Costs and Delivery Times
Predictably shipping routes have been severely impacted by the instability around the Strait of Hormuz. Large buyers of Japanese beauty products in the Gulf region are scrambling to procure their usual supplies. Many buyers are looking to air freight to deliver their usual orders; however, this carries higher delivery costs -- which may be prohibitive for some.
However, it's not only the big buyers in the Gulf that have seen an impact. Low volume buyers have also seen a 20% increase in shipping costs for air freight. This is cutting into the profit margins of many buyers who have stopped purchasing entirely. Though air freight is attractive for urgent orders with short lead times it's significantly more expensive now.
Ingredient and Packaging Supply Chain Issues
Though all the products we carry are Japanese beauty made in Japan, many of the ingredients, containers, pumps, inks are sourced with imported products. In particular cosmetics containing petroleum-based products have seen a jump in pricing. Particularly, ROHTO known for its Hada Labo and Melano CC lines has seen an increase in pricing.
The above procurement issues, compounded with the summer demand has seen increased lead times for certain brands. Though a price increase hasn't been confirmed as of yet, BIORE UV, has told us that it will be taking significantly longer to be able to procure their products. Lead times have grown to 60 days at the current point. We have many clients scrambling to get their hands on popular products such as the Aqua Rich Watery Gel and Essence.
J-Beauty Wholesale's Predictions and Advice
With deep connections to leading suppliers and experts within Japan, we hope to help our clients optimize their purchases during these tough times. Though we cannot predict global trends, we have a few suggestions.
- At the moment, only a few lines have seen price increases; however, that's set to increase imminently. Strangely, this may be the best time to stock up on items.
- For buyers in North America, sea freight is still a valid option and much cheaper than air. A large volume purchase may be in your best interest.
- Japanese products are safe to use three years after production, so it's ideal to store a large amount.
- Explore more minor brands that haven't seen price increases. At www.jbeautywholesale.com we carry both big-name and up-and-coming brands (such as Shiseido Sublimic).
Final Thoughts
Fueled by global demand the Japanese beauty industry remains resilient. However, rising shipping costs, longer lead times, and supplier price adjustments can make it a difficult decision for buyers.
At J-Beauty Wholesale were here to support you throughout the buying process. Get in touch with us and we'd be happy to prepare a customized quotation based on your target brands, volume, and market.