A Skincare Gem Born from Japan’s Expertise

Hada Labo, created by Rohto Pharmaceutical in 2004, is a standout in the world of Japanese skincare. Backed by the advanced research and meticulous quality control you’d expect from a pharmaceutical company, the brand is built on the principle of “Perfectly Simple.” Each formula is crafted with only what your skin truly needs—nothing more, nothing less—making it ideal even for those with sensitive skin.

 

Hydration Mastery with Hyaluronic Acid

What really sets Hada Labo apart is its signature hydrating range powered by hyaluronic acid. Thanks to proprietary research, the formulas combine multiple types of hyaluronic acid in different molecular sizes. This smart layering allows moisture to not just sit on the skin, but sink deeply into the surface and deeper layers of the stratum corneum. The result? Skin that feels supple and hydrated without the heavy or greasy finish. It’s no wonder this line has won fans across the globe.

 

Trusted Quality, Loved Worldwide

Manufactured under Japan’s uncompromising quality standards, Hada Labo products are known for their consistent performance. With over 100 million units sold worldwide, they’ve carved a strong presence not just in Asia, but also in places like Southeast Asia and the United States. Especially among those with sensitive or dry skin, the brand has earned a reputation for dependability and gentle effectiveness.
What’s more, Hada Labo manages to deliver this high quality at accessible prices—a balance that resonates deeply with Japanese consumers and international fans alike. Once people experience how good their skin feels, they tend to come back again and again.

Explore the Lineup

Gokujyun: A gentle, no-fuss hydrator that leaves skin feeling supple and refreshed—ideal for daily moisture maintenance.

Gokujyun Premium: Packed with five types of hyaluronic acid, this deeply nourishing formula delivers long-lasting hydration and a soft, cushiony feel.

Gokujyun Premium Hyaluronic Eye Cream: Targets dryness and fine lines around the eyes, helping to smooth and plump for a brighter, more rested look.

Gokujyun Aging Care: Combines intense moisture with skin-firming ingredients to improve elasticity and soften the appearance of wrinkles.

Shirojyun Premium: Fades dark spots and brightens dullness, revealing a clearer, more radiant complexion over time.

Medicated Gokujyun: Soothes irritation while protecting the skin’s barrier—perfect for sensitive or acne-prone skin needing calm, lasting moisture.

Gokujyun Perfect Gel: A multitasking gel that hydrates, firms, and seals in moisture—giving skin a plump, dewy glow in just one step.

 

Why So Many Choose Hada Labo

Every product is free of fragrance, colorants, mineral oil, and alcohol—so those with sensitive skin can feel at ease. Each item is made in Japan under strict oversight, so quality is never compromised.
The brand also takes its environmental impact seriously, supporting eco-conscious manufacturing and using recyclable packaging wherever possible.

Bringing Japanese Skincare to You

With Hada Labo, you’re not just getting a skincare product—you’re experiencing the best of Japan’s beauty innovation and simplicity. Each formula is thoughtfully made to elevate your routine into something both effective and enjoyable. For anyone seeking healthy, deeply hydrated skin, Hada Labo is a name worth remembering.

Trusted Hada Labo Product Supply

Our company has a proven wholesale track record for Hada Labo products in the United States, Canada, Australia, and Southeast Asia. All items are handled through official, reliable, and verified wholesale channels, so you can purchase with confidence.